Any paid-up superfan has gone on a journey from supporting an artist that no one’s ever heard of to seeing them flourish into the success they knew they always would be. Since it’s essential that artists build a relationship with their potential superfans, most of them stick to social media. But email is actually just as powerful a tool. Here, Guestblogger and musician Mirjam Sieben offers up some email marketing tips and reveals what something as simple as an email can do for your music.